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Alfa Romeo partners with New Balance
Alfa Romeo Racing has announced that global athletic leader New Balance has joined the team as official style partner. Since 1906, the Boston-based company has established itself as one of the top global athletic brands in the world, which has a strong presence in various international sporting communities. The collaboration with Alfa Romeo will see the race team members and its drivers wearing New Balance footwear in 2019, presenting an excellent opportunity for the team to expand its involvement in the lifestyle sector while welcoming New Balance in the dynamic environment of Formula One. 'Launching our collaboration with New Balance as the Official Style Partner of Alfa Romeo Racing...
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