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Aston Martin says no to Formula 1
Aston Martin CEO Andy Palmer revealed that the British luxury sport car manufacturer decided not to get involved in Formula 1 after having negotiated with Force India. The possible cooperation of Force India and Aston Martin seems to fail after thorough talks. Andy Palmer is quoted as saying: „We do not have the means to invest in F1.” Aston Martin could not recognize what value the investment could deliver for the British company. „The only interest which a brand can have in motorsport is to demonstrate the quality of the technology of the own road cars. I cannot see what the participation in the grand prix could bring” added Palmer. Aston Martin was active in F1 as work team in...
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10y ago from F1Technical.net
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