News Details
Does Tommy Hilfiger deal mean Hamilton has re-upped at Mercedes?
Mercedes announced yesterday that it had signed a multi-year partnership with designer apparel company Tommy Hilfiger. Now it's emerged that the team's star driver, four-time world champion Lewis Hamilton, was a prime mover in pulling the deal together. "Lewis made contact [with Tommy Hilfiger] last summer," Mercedes boss Toto Wolff confirmed on Tuesday. "It's a brand he likes. We then managed to put the partnership together." Hamilton's interest in fashion and music is well-known. It's therefore not surprising he would be keen to bring together the two parties. Even more apparent is the commercial opportunity that Tommy Hilfiger sees in having a globally recognised...
Full Story »
Full Story »
You May Also Be Interested In...
Force India drive home double partnership deal
The Force India have announced partnerships with Mexican petroleum brand...
7y ago from GrandPrix247.com
Hamilton helped broker Mercedes sponsor deal
Mar.7 Lewis Hamilton helped bring a new sponsor to Mercedes. Bild...
7y ago from OneStopStrategy.com
Hamilton: Mercedes W09 feels faster than last year's...
Did Lewis Hamilton inadvertently give the Formula 1 world a glimpse of...
7y ago from GrandPrix247.com
'No more excuses' for Valtteri Bottas this season -...
Valtteri Bottas will have 'no excuses' in 2018 according to his Mercedes...
7y ago from MotorsportWeek.com
Elsewhere On The Network
Popular On MGPToday.com
Adelaide set to host the 2027 Australian MotoGP Grand...
No description available...
9h ago from Motorsport.com
Adelaide bids to host MotoGP’s first-ever street...
No description available...
23h ago from Motorsport.com
Victoria Government rejects MotoGP requests to move...
The Victoria State Government has rejected a request from MotoGP to move...
1d ago from MotorsportWeek.c...
Dorna Sports unveils rebrand as part of MotoGP...
Dorna Sports has announced it will be officially known as MotoGP Sports...
1d ago from MotorsportWeek.c...
Popular On IndyCarToday.com
Alexander Rossi fastest as rain disrupts second...
The NTT IndyCar Series completed the second and final day of testing at...
8h ago from MotorsportWeek.c...
Firestone prepared to take new right-front tire for...
No description available...
12h ago from Motorsport.com
Alexander Rossi leads last session of Unser IndyCar...
No description available...
8h ago from Motorsport.com
Alexander Rossi tops morning session for second day of...
No description available...
14h ago from Motorsport.com
Popular On TotalWRC.com
Hyundai “realistic and optimistic” in mission to...
No description available...
2d ago from Motorsport.com
Oliver Solberg “didn’t deserve more than P4”...
No description available...
3d ago from Motorsport.com
Elfyn Evans wins Swedish showdown
Elfyn Evans and Scott Martin clinched victory on Rally Sweden which ended...
3d ago from MotorsportWeek.c...
WRC Sweden: Elfyn Evans storms to victory as Toyota...
No description available...
3d ago from Motorsport.com
Popular On GunnersToday.com
Bukayo Saka denies ‘pressure' claims and...
Arsenal star Bukayo Saka feels that the players need to get back to their...
1h ago from CaughtOffside.com
Martin Keown names the 'match-winner' Arsenal need...
Arsenal legend Martin Keown has suggested that his old club are really...
1h ago from CaughtOffside.com
“The hate we have for us is too much” - Thierry...
Thierry Henry claimed the hate for Arsenal is ‘too much’ after the...
1h ago from SportsKeeda.com
'A lot of nerves' – Arsenal legend blames...
Arsenal legend Alan Smith has singled out David Raya for panicking at a...
1h ago from CaughtOffside.com
Comments
Hottest News
FIA clears Ferrari's new ‘blown' winglet
Feb.19 Ferrari has triggered fresh technical... Read More »
2h ago from OneStopStrategy.com
Alonso: Aston Martin’s problems fixable – but time is...
Fernando Alonso has insisted that Aston... Read More »
39m ago from F1i.com
Lewis Hamilton 'in a much better place' after Ferrari F1...
Seven-time F1 champion Lewis Hamilton has... Read More »
49m ago from GPFans.com
