News Details
McLaren's Brown still pursuing 'big brands and big branding'
While Zak Brown is no longer seeking a title sponsor for McLaren, the American executive says the team is still pursuing commercial partnerships with big brands. McLaren's depressed on-track performance in the last three years has taken its toll on the Woking-based outfit's ability to secure major sponsorship deals, with the team recording a net loss in fiscal year 2016. McLaren's new partnership with Renault has rekindled its spirit however, and with it its hopes of seeing its performance return to the level its rich heritage deserves. A rejuvenated McLaren would also likely boost its sponsorship prospects although Brown insists he is no longer seeking to add a big name alongside the...
Full Story »
Full Story »
You May Also Be Interested In...
Brown defends title sponsor stance
As McLaren hires advisory group of business big-hitters, Zak Brown defends...
7y ago from Pitpass.com
Brown: FIA and Liberty 'must act to control F1 costs'
McLaren executive director Zak Brown has urged the FIA and Liberty Media...
7y ago from F1i.com
Zak Brown believes Fernando Alonso will remain 'fresh...
McLaren executive director Zak Brown believes Fernando Alonso will...
7y ago from MotorsportWeek.com
McLaren would welcome Lewis Hamilton back – Zak Brown
Zak Brown says McLaren would welcome Lewis Hamilton back to the British...
7y ago from ThisIsF1.com
Elsewhere On The Network
Popular On MGPToday.com
Marc Marquez: ‘Not normal to win every weekend’...
Marc Marquez admits “it’s not normal to win every weekend” despite...
2h ago from MotorsportWeek.c...
Winners and losers from MotoGP’s Hungarian Grand Prix
No description available...
5h ago from Motorsport.com
“I’m back” – Jorge Martin on MotoGP Hungarian...
No description available...
1d ago from Motorsport.com
Pedro Acosta owns up to qualifying “mess”, admits...
No description available...
23h ago from Motorsport.com
Popular On IndyCarToday.com
Red Bull eyeing F1 drive for IndyCar champion Alex...
Red Bull is eyeing a move for IndyCar champion Alex Palou to join Max...
3h ago from MotorsportWeek.c...
Winners and losers of IndyCar Snap-On Milwaukee Mile...
No description available...
6h ago from Motorsport.com
Rasmussen’s aggressiveness praised by Ed Carpenter...
Christian Rasmussen won his first IndyCar race on Sunday, partly due to...
2h ago from MotorsportWeek.c...
Honda awarded IndyCar manufacturers’ championship
Even though the 2025 IndyCar season is not yet complete, Honda has been...
1h ago from MotorsportWeek.c...
Popular On TotalWRC.com
FIA launches tender process for new WRC promoter
No description available...
4d ago from Motorsport.com
Esteban Ocon's wild childhood dream: 'I wanted to buy...
No description available...
1w ago from Motorsport.com
How drones will change the way you watch motorsport
No description available...
1w ago from Motorsport.com
How WRC's crucial 2027 rules are falling into place
No description available...
1w ago from Motorsport.com
Popular On GunnersToday.com
Saka set to miss Liverpool clash and England qualifiers
Bukayo Saka is set to miss Arsenal's Premier League clash with Liverpool...
1h ago from SkySports.com
Arsecast Extra Episode 655 – 25.08.2025
Welcome to another Arsecast Extra, the Arsenal podcast, with myself and...
4h ago from Arseblog.com
“Top-quality” star edging closer to Arsenal exit...
Arsenal defender Jakub Kiwior could be on his way out of North London this...
2h ago from CaughtOffside.com
Arsenal poised to beat Tottenham to another signing as...
Arsenal have had a very busy summer transfer window so far, and it is now...
3h ago from CaughtOffside.com
Comments
Hottest News
Andretti breaks silence on 2026 Cadillac F1 driver line-up
Cadillac board member and former F1 champion... Read More »
6h ago from MotorsportWeek.com
Aston Martin F1 preparing for more than just 2026, says...
As Formula 1 braces for a seismic shift in... Read More »
1h ago from F1i.com
Red Bull eyeing F1 drive for IndyCar champion Alex Palou...
Red Bull is eyeing a move for IndyCar champion... Read More »
3h ago from MotorsportWeek.com
