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Formula 1 to grow pre-race show for fans - Bratches
The US GP in Austin will enjoy an exciting pre-race build-up which F1 commercial boss Sean Bratches hopes to capitalise on in the future. On the eve of its first race in the US since taking over the reins of Formula 1, Liberty Media has put together a big pre-race program featuring fan engagement activities and an exciting run-up show. F1 has brought in celebrity boxing announcer Michael Buffer to present each driver while Olympic gold medalist and sprinter Usian Bolt will serve as the US Grand Prix's official starter. Bratches is hoping the Austin pre-race show will deliver a successful sample of things to come. Usain Bolt to get F1 up to speed in Austin "We definitely want to do...
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