News Details
Zak Brown: Performance-related sponsorship will prevail
XPB Images
McLaren's Zak Brown believes that the future of sponsorship in Formula 1, and indeed in sport in general, will have to include a performance element. The economics of the sport as well as the emergence of sophisticated rating measurement systems will force teams to provide more flexibility to cost-effective seeking commercial partners. A change of environment which Brown is taking into account in his quest to rebuild McLaren's commercial and sporting foundation. "The rate card for Formula 1 has come down some, and I think that's a good thing at the end of the day," Brown explained in an interview with Sky Sports F1. " Now what we need to do is bring...
Full Story »
Full Story »
You May Also Be Interested In...
Brown plays down McLaren sale talk
Brown plays down McLaren sale talk Zak Brown thinks his impact at McLaren...
8y ago from ThisIsF1.com
Pertamina drops sponsorship for Haryanto
ndonesian driver Rio Haryanto has suffered a major setback in his bid to...
8y ago from SuperSport.com
F1 grid could lose team as Manor's future grows dim
XPB Images
The Formula One grid could shrink back to 10 teams,...
8y ago from F1i.com
Haryanto loses main sponsor but hopes remain of F1...
Rio Haryanto could still be a part of Formula 1, despite losing his...
8y ago from TheCheckeredFlag....
Elsewhere On The Network
Popular On MGPToday.com
Honda test rider Takaaki Nakagami to replace Luca...
Honda test rider Takaaki Nakagami has been announced as a replacement for...
6h ago from MotorsportWeek.c...
Pirelli to hold first MotoGP test in Misano with test...
No description available...
1d ago from Motorsport.com
Watch: Motorsport takes a ride in the MotoGP safety car
No description available...
1d ago from Motorsport.com
Why Marc Marquez stressed his Ducati is identical to...
No description available...
5d ago from Motorsport.com
Popular On IndyCarToday.com
Christian Rasmussen "not surprised" to earn...
No description available...
1h ago from Motorsport.com
Video: Harrowing crash takes out Josef Newgarden,...
No description available...
1d ago from Motorsport.com
Kirkwood relieved to be rid of ‘street course...
Until this weekend at World Wide Technology Raceway, all of Kyle...
1d ago from MotorsportWeek.c...
IndyCar Gateway – Race Results
The NTT IndyCar Series made a trip to the St. Louis area for the first...
1d ago from MotorsportWeek.c...
Popular On TotalWRC.com
Malcolm Wilson appointed as FIA Deputy president for...
No description available...
4d ago from Motorsport.com
FIA approves updated bodywork rules for WRC 2027...
No description available...
1w ago from Motorsport.com
Amid losing streak, Hyundai accepts “consequences”...
No description available...
1w ago from Motorsport.com
Popular On GunnersToday.com
Sources: Arsenal contract talks on the verge of...
Arsenal want to build a squad capable of winning the Premier League and...
1h ago from CaughtOffside.com
West Ham hoping to sign Arsenal player this month
West Ham are in the market for a new left-back following the departure of...
1h ago from CaughtOffside.com
'He’s not even been linked' - Pundit urges Arsenal...
Former Premier League striker Troy Deeney has urged Arsenal to consider a...
2h ago from SportsKeeda.com
Exclusive: Arsenal to compete with Chelsea for 60m...
Arsenal want to sign a new winger this summer, and with deals for current...
3h ago from CaughtOffside.com
Comments
Hottest News
Red Bull chief Christian Horner tipped for seismic F1 team...
Red Bull’s team principal Christian Horner has... Read More »
2h ago from GPFans.com
Alonso: Aston upgrades 'boosting confidence' but flaws...
Fernando Alonso walked away from the Canadian... Read More »
59m ago from F1i.com
F1 Movie reviews: Drivers CRINGE, Critics BINGE
First thoughts on the new F1 movie have been... Read More »
3h ago from GPFans.com
