News Details
Brown: Super Bowl an example for F1
– Formula 1 could learn from the way in which the NFL promotes the Super Bowl in order to boost fan engagement at each Grand Prix, according to McLaren Executive Director Zak Brown.Marketing guru Brown was heavily linked to a role with Formula 1's new owners, Liberty Media, before joining McLaren, and reckons more should be done to promote the sport."We need to take a look at the weekend format and how we engage with the consumers in the grandstands, and how close can we get them to our team and drivers," said Brown."We go to these cities and [it should be] a big event leading up to it."I think the Super Bowl does an excellent job, with their level of fan...
Full Story »
Full Story »
9y ago from GPUpdate.net
0
You May Also Be Interested In...
Pirelli confirms tyre compounds for opening two F1...
Formula 1 tyre supplier Pirelli has announced the tyre compounds it will...
9y ago from GrandPrixTimes.com
Williams confident 2016 slump will 'reinvigorate' team
XPB Images
Claire Williams says slipping down the Formula One...
9y ago from F1i.com
2016 Season Review – McLaren Honda Formula 1 Team...
#14 – Fernando Alonso – Spain – 20 Starts, 54 Points, Best...
9y ago from TheCheckeredFlag....
Chief executive Capito set to leave McLaren
McLaren Racing chief executive Jost Capito is set to follow Ron Dennis...
9y ago from GrandPrix247.com
Elsewhere On The Network
Popular On MGPToday.com
Why Francesco Bagnaia seems closer to leaving Ducati...
No description available...
15h ago from Motorsport.com
Jorge Martin likely to miss Sepang MotoGP test after...
No description available...
1d ago from Motorsport.com
Trackhouse Aprilia launches two liveries ahead of 2026...
Trackhouse Aprilia satellite team has launched its two new liveries in...
1d ago from MotorsportWeek.c...
Yamaha admits 2026 MotoGP performance will decide...
Yamaha knows it must deliver a more competitive 2026 MotoGP bike to...
1d ago from MotorsportWeek.c...
Popular On IndyCarToday.com
Ed Carpenter Racing reveals multiple organizational...
No description available...
1d ago from Motorsport.com
Will Power sees ‘all the ingredients’ for a...
Will Power is approaching the beginning of his new IndyCar chapter, with...
1d ago from MotorsportWeek.c...
Ed Carpenter to contest 23rd Indianapolis 500
Owner of the Ed Carpenter Racing IndyCar team Ed Carpenter will race in...
2d ago from MotorsportWeek.c...
Pato O’Ward joined by F2 champion in McLaren F1...
McLaren has announced its driver development program lineup for 2026,...
1w ago from MotorsportWeek.c...
Popular On TotalWRC.com
WRC Monte Carlo: Oliver Solberg takes early lead...
No description available...
3h ago from Motorsport.com
Can Lancia enjoy success on its anticipated WRC return?
No description available...
11h ago from Motorsport.com
The headaches facing WRC crews ahead of a ‘proper...
No description available...
12h ago from Motorsport.com
Sebastien Ogier still has motivation “to go for...
No description available...
2d ago from Motorsport.com
Popular On GunnersToday.com
PL Predictions: Big upset brewing? Why Wolves can beat...
Our football betting expert Jones Knows provides his insight across the...
3h ago from SkySports.com
Roberto de Zerbi namedrops Arsenal duo and 2 other...
Marseille manager Roberto de Zerbi has named Arsenal duo Martin Odegaard...
3h ago from SportsKeeda.com
Report: Mikel Arteta sets sights on signing mercurial...
Arsenal are interested in signing the Brazilian defender Iago Machado. The...
7h ago from CaughtOffside.com
Champions League review: Bodø/Glimt stun again as...
enal remained on top of the Champions League on the penultimate matchday...
9h ago from TheGuardian.com
Comments
Hottest News
Brawn sees reasons for Hamilton hope as Ferrari prepare to...
Legendary former F1 chief Ross Brawn believes a... Read More »
53m ago from SkySports.com
Ferrari F1 2026 car launch: Start time and watch the big...
No F1 car launch in 2026 will be monitored more... Read More »
5h ago from GPFans.com
F1 star confirms team tracked him during rival contract...
An F1 star has revealed that his former team... Read More »
4h ago from GPFans.com
