News Details
Q&A with Abiteboul, Vasseur, Bell, Chester and Taffin
Why has Renault returned to F1 as a constructor?Cyril Abiteboul, Renault Sport Racing Managing Director: The reasons are threefold. The first is based on a solid business strategy. As an engine supplier our brand visibility was marginal, but it was acceptable when the cost of the technology was contained. With the dual problem of the increased expenditure of the V6 regulations and the level of competition that raised dramatically, it was not the case anymore. As a team, we can achieve improved returns in all areas, such as brand awareness in traditional markets and new media platforms. This leads to the second reason: to use F1 to grow the Renault Sport brand in particular thanks to a...
Full Story »
Full Story »
10y ago from Pitpass.com
0
You May Also Be Interested In...
Bell back with Renault as chief technical officer
Former Mercedes technical director Bob Bell has returned to the...
10y ago from Crash.net
GP2 chief Vasseur set to run Renault team
In the days before the news becomes official in Paris, sources report...
10y ago from GrandPrix247.com
Vasseur appointed Renault Racing Director
– Renault has announced that it has signed ART Grand Prix boss...
10y ago from GPUpdate.net
Vasseur appointed Renault Racing Director
GP2 Media Service Renault Sport Formula 1 team has announced the...
10y ago from F1Zone.net
Elsewhere On The Network
Popular On MGPToday.com
Ducati still favourite after MotoGP Sepang test, but...
No description available...
4h ago from Motorsport.com
What happened at MotoGP’s official season launch in...
No description available...
1d ago from Motorsport.com
Yamaha: ’2026 MotoGP bike not performing badly but...
No description available...
1d ago from Motorsport.com
Honda’s Joan Mir believes Ducati has given rivals a...
No description available...
2d ago from Motorsport.com
Popular On IndyCarToday.com
McLaren eyes Fernando Alonso reunion to complete...
Zak Brown has said he will "continue to bug" Fernando Alonso to...
21h ago from MotorsportWeek.c...
Arrow McLaren unveils liveries for 2026 IndyCar...
Arrow McLaren has taken the wraps off its trio of challengers for the...
3d ago from MotorsportWeek.c...
Zak Brown “would love” Indy 500 reunion with...
No description available...
3d ago from Motorsport.com
Arrow McLaren officially opens doors to new home in...
No description available...
2d ago from Motorsport.com
Popular On TotalWRC.com
Esapekka Lappi thought his WRC career was over, but...
No description available...
2d ago from Motorsport.com
Kalle Rovanpera co-driver Jonne Halttunen lands Toyota...
No description available...
2d ago from Motorsport.com
Iconic Ouninpohja stage dropped from 2026 WRC Rally...
No description available...
5d ago from Motorsport.com
More than 10 tuners interested in joining WRC under...
No description available...
1w ago from Motorsport.com
Popular On GunnersToday.com
Arsenal, Man United and Spurs battle for 55m-rated...
AC Milan are looking to restructure their squad at the end of the season,...
5h ago from CaughtOffside.com
Sunderland boss Regis Le Bris makes Arsenal PL...
Sunderland boss Regis Le Bris has tipped Arsenal to win the Premier League...
4h ago from SportsKeeda.com
10 Goals, 9 Assists: Arsenal eye Barcelona target in...
Arsenal are reportedly interested in signing the Belgian attacker Mika...
7h ago from CaughtOffside.com
Arsenal 3-0 Sunderland: Gyokeres makes a big impact...
Match report – Player ratings – Arteta reaction – Video...
7h ago from Arseblog.com
Comments
Hottest News
Former F1 star to compete in 2026 Winter Olympics
A former racing driver with the Sauber F1 team... Read More »
3h ago from GPFans.com
Johnny Herbert issues 'gut feeling' verdict as major Red...
Mercedes has been outlined as many as the early... Read More »
3h ago from RacingNews365.com
Max Verstappen backed to master 'complicated' new F1...
Formula 1's new power unit regulations are... Read More »
53m ago from RacingNews365.com
