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Mercedes considered pulling out of F1 – Zetsche
The current all-dominant Mercedes team could well have pulled out of Formula One after four years underwhelming years, reveals Daimler AG Chairman Dr Dieter Zetsche. While Mercedes is now committed to the sport until 2020, Zetsche confirmed during the Monaco Grand Prix weekend that senior officials of the Mercedes parent company did discuss pulling the plug on the Formula One project – believed to have run up costs of £160 million in 2013 – after achieving just four wins across four years of racing – three of which came last year.
“There has to be an intelligent business decision and of course the motivation is marketing,” said Zetsche. “We want to present our...
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