News Details
Alonso is most marketable F1 driver globally
As the kick off to the 2014 season approaches, Fernando Alonso is considered the most marketable F1 driver on a global basis, according to Repucom's Celebrity DBI, which measures consumer perceptions of celebrities.Britain's Lewis Hamilton is the second most marketable while Felipe Massa, Sebastian Vettel and Kimi Raikkonen make up the top five.Globally, Alonso is known by 71% of people and in his native Spain, 98% of the population know of the two-time champion. In the US, only 13% of the population are aware of the driver. However, of the US population who do know of the Spaniard, 85% like the driver and 81% say that he is an effective product spokesperson. Alongside his deal with Oakley...
Full Story »
Full Story »
11y ago from Pitpass.com
0 Comments
You May Also Be Interested In...
Survey shows Alonso is the most marketable Formula 1...
Survey shows Alonso is the most marketable Formula 1 driver on the planet...
11y ago from GrandPrix247.com
Vettel behind off track as well as on it
Ferrari's Fernando Alonso is Formula One's most marketable driver with...
11y ago from SuperSport.com
Alonso predicts Massa will be strong rival in 2014
Alonso predicts Massa will be strong rival in 2014 4 March, 2014 Felipe...
11y ago from GrandPrix247.com
Massa to be 'strong rival' in 2014 says Alonso
Fernando Alonso has tipped his departed Ferrari teammate Felipe Massa to...
11y ago from F1Zone.net
Elsewhere On The Network
Popular On MGPToday.com
Marc Marquez buries 10-year clash with Valentino...
No description available...
12h ago from Motorsport.com
Why Fabio Quartararo feels he needs to...
Fabio Quartararo is using the MotoGP winter break to recharge and...
13h ago from MotorsportWeek.c...
Fabio Quartararo rates his 2025 MotoGP campaign 5/10
No description available...
1d ago from Motorsport.com
MotoGP exploring options to return to China after...
MotoGP series promoter Dorna is reportedly considering a return to China...
1d ago from MotorsportWeek.c...
Popular On IndyCarToday.com
JHR retains Sting Ray Robb for second season
Juncos Hollinger Racing has confirmed that Sting Ray Robb will remain...
1d ago from MotorsportWeek.c...
Sting Ray Robb to continue with Juncos Racing for 2026...
No description available...
1d ago from Motorsport.com
Aggressive testing schedule planned ahead of Mick...
Following confirmation Mick Schumacher will make a switch to IndyCar next...
1w ago from MotorsportWeek.c...
Mick Schumacher joins RLL in IndyCar switch
Rahal Letterman Lanigan Racing has announced that Mick Schumacher will...
1w ago from MotorsportWeek.c...
Popular On TotalWRC.com
Hyundai upgrading Rally2 car to “cover all bases”...
No description available...
10h ago from Motorsport.com
Why WRC drivers thought Rally Saudi Arabia was too...
No description available...
2d ago from Motorsport.com
Sebastien Ogier on matching Sebastien Loeb’s record...
No description available...
4d ago from Motorsport.com
Popular On GunnersToday.com
Merino and Saka down Brentford to restore Arsenal’s...
ight on from the chaos of Manchester City almost capitulating during <a...
3h ago from TheGuardian.com
Mikel Arteta opens up on double injury blow after...
Arsenal picked up a 2-0 win over Brentford in the Premier League earlier...
3h ago from CaughtOffside.com
Arsenal 2-0 Brentford, Leeds 3-1 Chelsea, and more:...
enal restored their five-point lead at the top of the table, while Leeds...
3h ago from TheGuardian.com
'Been way above the rest these last few games', 'Our...
Arsenal fans are in awe of Mikel Merino after the Spaniard's performance...
4h ago from SportsKeeda.com
Comments
Hottest News
Lewis Hamilton 2026 plans revealed by Sky Sports F1 insider
Lewis Hamilton is on the ropes after a disastrous... Read More »
5h ago from GPFans.com
What a prediction! Stunning Lando Norris prophecy emerges...
A crazy prediction involving McLaren title... Read More »
4h ago from GPFans.com
Montoya: Hadjar being sacrificed, Lindblad is not ready for...
Montoya cast doubt over Red Bull’s 2026... Read More »
6h ago from GrandPrix247.com
